Exposing Its Grip on the Fearful

Tom Ross
4 min readMay 5, 2024

In the digital age, algorithms wield immense power, shaping our online experiences and often reflecting the biases ingrained in our society. Among these, the MAGAlgorithm stands out as a harbinger of fear, amplifying xenophobia and stripping away the thin veneer of civility that masks bigotry. This insidious algorithm thrives on the fear of the unknown, preying on the insecurities of those unwilling to embrace diversity.

At its core, MAGA functions as an algorithm, meticulously crafted to seek out and satiate the predisposed biases of non-player characters (NPCs) within society. Drawing inspiration from Donald Hoffman’s groundbreaking work in “The Case Against Reality,” MAGA manipulates perception to create a distorted interface of their world, one where fear, distrust, and prejudice reign supreme.

Studies have shown a disturbing correlation between homophobia and closeted individuals projecting their internal struggles onto those who bravely live authentically. As reported in Scientific American, “Homophobes Might Be Hidden Homosexuals”, an analysis of implicit bias and explicit sexual orientation statements may help to explain the underpinnings of anti-gay bullying and hate crimes. These individuals, grappling with their own sexual identity, lash out at those who dare to defy societal norms. The MAGAlgorithm feeds on this fear, perpetuating a cycle of hatred and ignorance.

What makes MAGA particularly insidious is its ability to weaponize primal instincts and base desires. Under its influence, individuals are catalyzed to express their worst nature, whether it be xenophobia, racism, sexism, or other forms of bigotry. Through targeted messaging, social reinforcement, and cognitive biases, the MAGAlgorithm effectively rewires the neural circuitry of its followers, turning them into fervent disciples of its ideology.

At the heart of MAGA lies the malevolent narcissism of its figureheads, particularly exemplified by Donald Trump. His persona serves as the perfect vessel for this malware seeker, exploiting his charisma and manipulative tendencies to further MAGA’s agenda. From his iconic red hats to his inflammatory rhetoric, Trump embodies the divisive ethos of MAGA. Many believe Trump is a master at media manipulation, but the truth is that he’s simply an unwitting poster child for corporate media’s business model which is based on sensationalism, clicks, and view counts.

But we cannot stand idly by as bigotry masquerades as righteousness. It’s time to confront the absurdity of small-mindedness and challenge the MAGAlgorithm head-on. Here are three ways to counterprogram the toxic narrative it propagates:

  1. Education and Awareness: Knowledge is our most powerful weapon against prejudice. By fostering empathy and understanding through education, we can dismantle the foundation upon which xenophobia thrives. Schools, communities, and online platforms must prioritize inclusivity and provide resources to challenge discriminatory beliefs.
  2. Amplify Diverse Voices: Representation matters. By amplifying the voices of marginalized communities, we can drown out the echoes of hate perpetuated by the MAGAlgorithm. Celebrating diversity in media, politics, and everyday life sends a powerful message of acceptance and solidarity.
  3. Foster Dialogue and Empathy: Meaningful dialogue is essential for bridging divides and fostering empathy. Encouraging open, respectful conversations about difference can break down stereotypes and humanize those who are perceived as “other.” By engaging in genuine dialogue, we can confront our biases and build a more inclusive society.

At the core of racism, xenophobia, homophobia, and all forms of bigotry lies fear — fear of the unknown, fear of the unfamiliar, and fear of losing power or privilege. When individuals lack understanding or experience with people who are different from themselves, they may feel threatened by those differences. This fear can lead to the construction of stereotypes, prejudices, and discriminatory behaviors as a means of asserting control or preserving one’s sense of identity and belonging. By demonizing or marginalizing others based on race, ethnicity, sexual orientation, or other characteristics, individuals seek to mitigate their own insecurities and anxieties. Overcoming bigotry requires confronting these fears, fostering empathy, and embracing diversity as a source of strength rather than a threat.

The rise of the MAGAlgorithm is a wake-up call, revealing the deep-seated fears that lurk beneath the surface of polite society. It is a fight for the soul of America herself, a struggle to reclaim our humanity from the clutches of algorithmic manipulation. Only by standing together, united in our resolve to resist division and embrace inclusivity, can we hope to emerge victorious in this digital age of deception and distortion.